Matiasma

That’s the Greek definition for the evil eye!

In Greece we believe that someone may be affected by matiasma (or the evil eye as it is commonly known) because of someone else’s envious. When affected, the person feels a wreck both physically and psychologically. An expert in "xematiasma" has to tell a special pray to release the person from the spell. To avoid being affected, we, Greeks use a charm: a blue bead with an eye. Blue was chosen, as tradition has it, because blue-eyed people are more likely to cast a matiasma. Carrying the charm always on or with you protects you from the evil eye.

During previous years the deep blue of the typical evil eye drawing has been the main inspiration for a big part of the fashion world. Actually this mystical symbol is everywhere you look. Especially in the last summer collections of jewelry and clothes, around the world, the evil eye has been the core motif in many designs.

In its original form evil eye comes in the form of small eye-shaped beads that can be strung into bracelets or necklaces. Other times the design is painted onto a place or object for the same effect. In fashion the approach is much the same.

In a way, wearing the evil eye, either as jewelry or as a design on clothes, can be a form of empowerment. Even if our attraction to these images is purely aesthetic, it’s hard to deny that the rich origin story behind them could carry some sort of subconscious weight. The trend has become quite versatile and it’s worn in multiple forms. In the latest fashion trends evil eye comes in many color combinations. Select between traditional deep blue or dusty colors or even a vibrant color palette. In any case you will accomplish both protection and a fashion statement in your everyday wardrobe